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Event Feature: AHFA’s 2024 Marketing/PR Conference

Truist CD Classroom Setup
Truist Oak Ridge CD in Classroom Setup

A repeat client to The Conference Center, the American Home Furnishings Alliance (AHFA), held their 2024 Marketing/PR Conference in the Truist Oak Ridge Room CD on February 6 and 7, 2024.

The two-day event included a full agenda of presenters and panel discussions and was live-streamed and recorded via MediaSite, using a static camera angle. The Truist Oak Ridge Room (half of the entire Truist Oak Ridge Room) was set up in a classroom-style format for 70 guests, with a podium and table at the front of the room for the moderator and presenters. During the panel discussion sessions, high-back stools with cocktail tables placed in between them, were placed there as well, and those presenting and speaking used a combination of lapel and hand-held microphones.

Outside of the meeting room, the Pre-Function Area offered attendees a location for breakfasts, breaks, and lunches. Round tables were placed for comfortable dining locations, and the catering was set on stainless buffet tables. You can learn more about their delicious Mediterranean Hot Buffet Lunch, served on the first day of the Conference, in this month’s “Catering Feature” article.

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