When planning your corporate event, the most difficult part can be communicating with attendees during the event and following up after. An event planning app can be a great tool to make sure your attendees know what’s happening and alert them to any changes. Organizations of all sizes use apps to manage all types of […]
When it comes to choosing a venue for your next conference or professional event, you’ve probably considered things like how it fits into your budget and whether it’s right for your audience size. However, it’s important to consider the broader locations of venues you’re considering. A centrally-located venue can make your event truly special and […]
For many, planning an event comes down to execution and proper planning. Having a smooth experience with everything from scheduling your event and booking your venue to hiring caterers and hosting guest speakers can be difficult to achieve. However, there are some strategies that, if taken advantage of, can really optimize your conference planning experience. […]
Is your organization considering planning a conference for the first time? Are you wondering whether a conference is even the right choice? If so, read on, and learn about a few of the reasons why planning a conference could be the right move for your brand, field, or cause. Choosing to plan a conference is […]
Planning a conference in today’s technology-saturated climate presents event planners with new and mounting challenges. Because would-be conference audiences have virtually instant access to brands and information online, their expectations continue to grow. This means that in-person conference experiences need to adapt to improve the attendee experience, elevating it above the experience a potential guest […]
Finding creative, effective ways to better leverage an event’s budget is one of the most challenging aspects of planning conferences and corporate events. We know it’s not always easy to squeeze everything you’d like out of your budget, so we want to share some ideas that can help you can look for small ways to […]
After you’ve organized a conference a few times, you might have a lengthy list of email addresses from those who have agreed to receive marketing communications for your event. It can be easy to forget about maintaining email lists, and sometimes the task can seem daunting. If it’s been a while since you took a […]
Social media is one of the easiest, most effective resources for marketing events. However, it is often underutilized by professionals for a range of reasons. Many of those planning small and medium events aren’t sure whether social media could work for their conference or meeting. They’re often surprised to learn how strategically leveraging social media […]
Many conference planners find themselves wondering whether their most recent event truly performed in line with previous events, but they often lack the data that can answer that question. Data tracking has been in the news regularly over the last few years, and not always in the best way. This has caused many small and […]
Marketing professional events can be tough, particularly if your brand or organization is new to orchestrating conferences. We’ve put together a list of eight great ideas that can help your brand stand out. Every idea won’t work for every event, but these are a great place to start thinking outside of the box and finding […]